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We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed collects a share of sales and/or other compensation from the links on this page.
You're gonna need to buy extra storage for all the products you're about to stock up on.
BuzzFeed Staff
Promising review: "I bought this on a whim when I saw someone review it on TikTok. After using it several times over the course of a week, I immediately noticed the difference in the color of my teeth. I'm a smoker and a heavy coffee drinker. I'm finding that this product will be a lifesaver in terms of what my smile looks like. I would definitely recommend!!" —Mully
Get a two-pack from Amazon for $18.95.
Check out a TikTok of the art frames in action.
Promising review: "Wish I'd known about these with my first kid... or my second. Now I'm on my third and our kitchen was littered with art projects. These were a great solution to clear out the clutter and make my kitchen look less like a kindergarten classroom. The frames store A LOT of art in them and each kid has their own frame and can decide which picture to put on display. Magnetic case makes it easy to open but stays shut when it's supposed to." —probooks627
Get it from Amazon for $19.99+ (available in seven colors and multi-packs).
Promising review: "I have well water. Something in my well water reacts with copper plumbing and turns my shower tiles blue. Since my bathroom color scheme isn't on the blue spectrum, this is problematic. The well water also causes the shower glass to film up quickly. I've tried dozens and dozens of cleaners and scrubbed till my arms ached trying to get ahead of the blue and scumminess. My ambition in life is NOT to be a full time bathroom scrubber! I saw this stuff on a professional house cleaner's TikTok (sorry, don't remember which one) and thought 'what the heck, might as well give it a try.' Oh my goodness, the first day after my shower I sprayed this stuff all over and walked away. The next morning there was a NOTICEABLE reduction in the blue and the glass looked clearer too. Day two, sprayed again and walked away. The next morning the blue was gone except for a few spots on the floor tile and the glass looked amazing. Day three I sprayed the remaining spots and the next morning the shower practically looked new. NO SCRUBBING AT ALL!!!! This is my new favorite shower cleaner. The ONLY con I have is that it makes me sneeze while I'm spraying from inside the shower, but I can live with that." —L. J. Petillo
Get it from Amazon for $20.98+ (available in two sizes, two scents, and multi-packs).
Check out a TikTok of the Wonder Hangers in action.
Promising review: "These are so clever and versatile! I live in an old house with tiny closets so I have to get creative. These are great because they can be used hanging horizontally or vertically. I also found they work great for hanging camisoles and tank tops. I can see what I have and take just the one I need!" —Therese Van Heuveln
Get a pack of six from Amazon for $12.99+ (available in three colors and three pack sizes).
Check out a TikTok of the Stojo collapsible cup in action.
Stojo is a small business that specializes in dishwasher-, microwave-safe storage and travel products with the goal of eliminating single-use plastics.
Promising review: "I take my lunch to work and during mid day I like to use the Keurig to brew a cup of coffee. The 12-ounce Stojo cup I purchased is very practical. It is thick and durable. The plastic collar enables you to hold the cup without squeezing it or burning your hands on the hot walls of the cup. It seals well so you don't have to worry about leaking your drink on your shirt. It even has some reasonable thermal properties. There is enough volume in the cup to allow for the 12-ounce brew plus ample creamer. It's not a stainless vacuum cup, but it does hold its temperature better than your typical gas station or coffee shop cup. Plus you have the advantage of being able to reheat your drink in the microwave which you can't do with a stainless cup. Washes easily too. If you want a 12-ounce cup that keeps your drink hot or cold for a long time, this isn't the cup for you. But if you need something practical that will keep your coffee warm for 30–45 minutes, can be reheated in a microwave, and collapses to the dimensions of a tall hockey puck, this is a good purchase. You'll have it for years." —ViciousCycle
Get it from Amazon for $19.49+ (available in 23 colors).
Check out a TikTok of the hair cream in action.
This is designed to work on all hair types, with reviewers with 2b–4c curls mentioning it worked for them! Just apply it to your wet hair after shampooing, wait five minutes, rinse it out, and voila!
Promising review: "TikTok made me buy this the first time. I liked it enough to buy it again. It leaves my hair super hydrated and soft. If you have issues with oily hair, maybe not for you. But those with dry or curly hair needing moisture — yes yes yes! Keep the box for directions because you can’t read the ones on the bottle if you don’t understand the language." —Kandyce D.
Get it from Amazon for $7.15+ (available in two sizes).
And read our full review of Elizavecca's Hair Protein Treatment.
Check out a TikTok of the makeup pigment in action.
Danessa Myricks Beauty is a Black woman-owned small biz dedicated to creating "a world of beauty for people from all races, ages, and genders." FYI, this product is cruelty-free!
Promising review: "This is my first time trying this product and I absolutely love it. It is transfer-proof and the color is very vibrant. I used it as a lipstick, eyeliner, and an eyeshadow. I have combination skin, and I have to say I’m pleased with the wearability of this product. Upon applying it, it feels like a cream, but once it dries, it becomes weightless and matte. I really loved this product because I could barely tell I was wearing anything on my face. Usually, I have a hard time finding products that are genuinely transfer-proof, smudge-proof, and weightless. I am so happy I stumbled upon this product. I also have to say that it’s pretty easy to take off as well depending on what products you use. I used the Garnier waterproof micellar water and with a few swipes there was very little smudging, and the product came right off." —whailey
Get it from Sephora for $18 (available in 41 colors and three finishes).
Promising review: "These are literally the best leggings/joggers I have ever owned, and I plan to eventually buy every single color. I originally saw these on TikTok and heard they were like the Lululemon ones but cheaper. I've never owned Lululemon leggings, but if they feel anything like these, then I have clearly been missing out. These are soft and absolutely perfect. I love the pockets and jogger style and that they fit like leggings and can be worn to the gym or dressed up with a cute outfit. I need to buy every color of these before they're gone!" —Courtney
Get it from Amazon for $28.99+ (available in women's sizes XS–XXL and 16 colors/patterns).
Check out a TikTok of the cream applicator in action.
Promising review: "We ordered this a couple of weeks before we had our first child and so glad we did! It does exactly what you would want it to and does it with ease. I'm a fan of good design and attention to detail and with this product, there was absolutely nothing that I would change... and that's saying a lot! Well done!!" —Scott
Get one from Amazon for $9.99+ (available in four colors and multi-packs).
Shower Cat is a small business established in 2021 specializing in products to prevent shower clogs.
Promising review: "I first saw this product on TikTok and I knew immediately that I needed it. I just moved into a new apartment and I didn’t want to be how I used to be, where I’d just let hair go down the drain and plug it eventually, or peel it off of the drain after each shower. It works great but I probably need some practice with it. I currently just floss my hair through it so it will hold them and there are a few stray hairs that don’t stick. I would recommend to anyone who is tired of putting your loose strands of hair on the shower wall." —Cari Schwartzkopf
Get it from Amazon for $14.95.
Promising review: "I bought the Beetles glue gel in the gel x kit and could never get my nails to last past week two. I ran out and decided to try this after seeing it on TikTok, and will now stick to this glue if I run out. These lasted three weeks the first use and probably would've lasted longer if I didn't remove them to change up the color style." —Kayla
Get it from Amazon for $9.99 (available in two nail shapes).
Check out a TikTok of the lid in action.
ChooMee is a small biz based in northern California, owned by a mom, that specializes in innovative products that solve everyday feeding challenges.
Promising review: "These are amazing! I bought two sets of them so I can keep some in our diaper bag (or in case we lose one). We use these every single day for our 12-month-old with her yogurt (Gogo squeeze) and her fruit and veggie pouches! Seriously, love them. We previously had yogurt/fruit all over because she would squeeze them. My husband accidentally stepped on the pouch with this on, and it still didn't squeeze out! Once your baby figures it out (ours did quickly), it's a game changer. I tried the pouch holders with the handles, but she just swung it around, and it still spilled out. This is what you want!" —Shem Slater
Get a pack of two from Amazon for $8.99+ (available in five color combos).
Promising review: "Better than any strip! Saw this on TikTok and it’s everything. Love the auto night-light feature. So versatile and compact. Worth every penny. Will be ordering more." —Kellie
Get it from Amazon for $14.73+ (available in two versions).
Check out a TikTok of the Vimhue running hats in action.
Vimhue is an Arizona-based, woman-owned small business that specializes in uniquely engineered running hats.
Promising review: "Love this hat so much! I already ordered another one in a different color for myself and one for a friend! I live in Texas near the Gulf and it’s summer — really humid and really hot. I walk three to four miles outside most days and I’d been wishing for a hat that allowed for a high ponytail so I could keep my hair off my neck to not get as hot/sweaty. Decided to Google it and found this and was thrilled! The X straps are easy to adjust and it fits great and is breathable. And it’s super cute!" —mlp06h
Get it from Vimhue on Etsy for $29 (available in 22 colors and many other styles).
Check out a TikTok of the snack spinner in action.
This is top-rack dishwasher safe.
Promising review: "My 2-year-old loves it, he gets excited every time he pushes the button and sees it spin. He spins it, grabs a piece of strawberry, spins it again, grabs a blueberry; keeps him entertained. It’s easy to clean and compact for easy on-the-go snacks. Great product!" —Noe G.
Get it from Amazon for $29.65+ (available in four colors).
You'll get one lip plumper and one minty sleeping mask for your lips.
Promising review: "I discovered this product from TikTok and I had to give it a try. I tried the day lip plumper and within a few seconds, there was a subtle tingling/burning that lasted for a few minutes but as it occurred, the plumping started to happen! It made a noticeable difference and made my lips look like I had filler! I'm obsessed!! —Amazon Customer
Get it from Amazon for $9.98.
A lot of people compare it to the Magic Eraser in paste form, so even your weirdest, most stubborn stains will meet their match.
Promising review: "Found this product on TikTok. I don’t think I’ve ever seen value like I do this product! Literally use it on EVERYTHING!! Kids and teens have dirt, grime, and grease on their walls? ...This will make it look like a new paint job. Baseboards need some love? A pea-size amount of this makes them look brand new. Need a shoe cleaner? PERFECT for sneakers. I could name a million more uses, but I can ASSURE you this is worth every penny. What’s more? You need such LITTLE of this product, it will last a VERY long time. Thank you, TikTok!!!" —Rachel in CLT
Get it from Amazon for $4.99.
Check out a TikTok of the SoCozy Curl Spray in action. This is designed to work on all hair types, with reviewers with 2a–4c curls swearing by it!
Promising review: "Amazing!! I had NO idea that my frizzy-haired little girl had beautiful curls. I went down an Instagram rabbit hole and saw a similar girl show how her frizz was curls. I ordered this!! My mind has been blown!! This has changed our lives. It smells so good! It is easy to use and air dry. Before my daughter woke up with terrible bed head that looked like this! Now it is gorgeous soft curls. We will definitely buy again and tell everyone about this product!!" —Amazon Customer
Get it from Amazon for $8.99+ (also available in a two-pack).
Check out a TikTok of the blush in action.
Youthforia is an Asian woman-owned small business established in 2020 that specializes in environmentally friendly, cruelty-free makeup made with at least 90% renewable ingredients.
Fun fact: All of Youthforia's makeup is designed with ingredients that are perfectly safe for your skin if you sleep with it on!
Promising review: "Best summer blush. My two favorite things about this blush are its versatility and its longevity. It always makes me look naturally flushed from being in the sun, even if I've been inside all day. 🤭 I like that it looks different on me and my sister, even though we have similar skin tones! And since it's an oil, it's great for wearing to work (I work in food service) since I don't have to worry about it transferring onto my mask or fading before the end of my shift. Love this!!" —Sahrang H.
Get it from Amazon or Youthforia for $36.
Promising review: "Saw on TikTok (don’t judge) and automatically added to cart. So easy to use, takes probably a minute to fully bubble up and clean, and you’re left with a clean sink! I use with other drain cleaning products, but would 100% recommend for weekly maintenance." —Jessica Hamilton
Get a four-pack from Amazon for $3.78.
Promising review: "My daughter wanted to organize the fridge after watching a series of TikTok videos! These were exactly what she wanted! Download TikTok for your kids and maybe they will want to help organize, too!" —Timothy C.
Get a set of two bins from Amazon for $11.99+ (available in four sizes and five pack quantities).
Promising review: "It’s a little hard to squeeze but that totally makes up for the AMAZING results. I was embarrassed about our tubs because the people we bought our house from didn’t caulk or seal them properly and this resulted in mildew buildup. I tried EVERYTHING until I saw this on TikTok, I believe — MIRACLE FREAKING WORKER. I will be buying more, the only complaint I will ever have is the shipping got mixed up but that is not a problem and was fixed very easily!" —Brooklyn Nguyen
Get it from Amazon for $14.99.
Check out a TikTok of the poreless putty primer in action.
Promising review: "I saw this on TikTok and thought I'd take a chance. I have sensitive skin and have to watch what I use. I LOVE this product! Goes on smooth and you don't need to use a lot. I put it on before I put on my foundation. Makes a huge difference. Highly recommend and will buy again!!" —Brooks Crim
Get it from Amazon for $8.49.
Promising review: "Go buy this NOW. I moved into a new house and wanted to do a deep clean before we got settled in. No matter what cleaning products I used, I kept finding weird black dots floating in the water when I turned on the jets, so I never used the tub. I saw Oh Yuk recommended by a ton of people on TikTok and decided to give it a try. OMG I wish I took pics of how bad it was. I followed the directions, and it took **eight cycles** of filling up the tub, adding Oh Yuk, running the jets for 15 mins, draining, scrubbing the whole tub and the gross ring that was left, rinse and repeat. I had no idea what was stuck in the jets, and I feel so much better seeing the water perfectly clean." —Courtney F.
Get it from Amazon for $17.84.
Promising review: "TikTok made me buy this. This thing literally scoured away hard-water stains that I have been trying to get rid of for years in less than 30 seconds. 10/10 recommend." —Tleary25
Get it from Amazon for $11.99+ (also available as a two- or four-pack).
Check out a TikTok of the laundry spray in action.
Puracy is a Texas-based, family-owned small business specializing in plant-based, chemical-free, hypoallergenic home products, with a donation made with a portion of every purchase.
BuzzFeed Shopping writer Emma Lord has this spray and says, "Psst — this spray also does a number on all those other miscellaneous stains in your life, like wine, coffee, soy sauce, makeup, and period blood! I recently bought this to test it for myself, and can attest to how well it works to get period blood out even after you've tried something else. I stained a pair of beloved bright-blue bike shorts in my sleep and tried to get it out with soap and water, but the stain was still there when it came out of the wash. I treated it with this, stuck it back in the wash, and BOOM, it's like it never happened (I panicked before I could get a before and after, please forgive me, laundry gods)."
Promising review: "I was reluctant to purchase a 'natural' stain remover, and I was surprised how great it works on ALL types of stains. My husband is a Greens Keeper on on our local golf course [he also hunts and brews beer]. Needless to say, he comes home with a huge variety of nearly impossible to get out stains on his clothes; from grease to grass stains, and everything in between. So, far, I have not had a stain that the Puracy Stain Remover (applied with a toothbrush) cannot tackle. It beats all the commercial stain removers, and I’ve tried them all. It also removes chocolate, blood, and tomato stains. One of the best cleaning products I’ve used." —Dee Marie
Get it from Amazon for $11.99.
Check out a TikTok of the hair clips in action.
Promising review: "I will admit I bought these from seeing them on TikTok and I needed new clips for my thick hair. I am not disappointed and beyond glad I got them. The colors are gorgeous and they stay put without hurting my head. I'm very impressed." —Jessica
Get a four-pack from Amazon for $7.99+ (available in 17 color variations and six styles).
See them in action on TikTok here!
Promising review: "I heard all about these on TikTok, so I decided to order. I switched my birth control and was having a ton of breakouts, these are amazing! They helped me stop picking at my face and my skin is so clear now. I will always have these in my house from now on!" —Kiara Galloway
Get a 36-pack from Amazon for $11.97.
Promising review: "I saw these tanks all over TikTok for being the Lulu Align alternative. I decided to purchase one and absolutely love it. The fit and style is exactly the same. I will say the material is not as soft and is more like a bathing suit material but overall it’s a great purchase!" —M
Get it from Amazon for $22.99+ (available in women's sizes XS–3XL and 25 colors).
Watch one TikToker test it out here! Oh, and it comes with two stamp pens — one for each eye!
Promising review: "This eyeliner is so easy to use and makes a perfect winged eyeliner look every time! I saw it on TikTok and I'm glad I tried, it saved me so much time rather than trying to make a winged one myself." —Linds
Get a set of two from Amazon for $14.98+ (available in three styles as well as a combo set).
Check out a TikTok of the Dawn Powerwash Spray to see it in action!
The starter pack includes one spray bottle and three refills.
Here's what BuzzFeeder Elizabeth Lilly has to say about this spray: "I live in an apartment without a dishwasher, and I honestly use that as an excuse to order takeout food instead of cooking. But, as soon as I got my hands on a bottle of this stuff (regular Dawn is my go-to dish soap, BTW), I put it to use on both a saucepan I used to make homemade enchilada sauce *and* the casserole dish I baked those enchiladas, which had a ton of caked-on food. It really does work like I say it does! Like, scary well."
Get the starter pack from Amazon for $17.50.
Mouthwatchers is a small business established by Ronald Plotka, DDS, that specializes in antimicrobial toothbrushes designed to get deeper cleans even patients with "great" dental hygiene might miss with traditional brush and floss routines.
Note: this shouldn't be a substitute for traditional flossing.
BuzzFeed writer Emma Lord has this and says, "I personally bought this a few months ago and love it! I use an electric toothbrush usually, but I feel like I'm getting a much more satisfying clean from these?? Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively. I've switched to using this in the morning and the electric one at night and definitely see a difference in that area in particular. "
Promising review: "This was another one of my TikTok purchases! I was skeptical but my kids hate flossing their teeth so thought this might help in between making them floss. They work amazing! My kids said they could see and feel a different on the first use and I agree! They are definitely with a try! I would suggest not pushing too hard, those tiny bristles really get in there and if you push too hard you might be sore like I was. It felt like after going to a dental cleaning." —Amy N.
Get a two-pack from Amazon for $9.90.
Promising review: "I kept seeing this product pop up on TikTok so I decided to buy a pack and I'm SO GLAD I DID! These smell so good and are a perfect way to relax while in the shower. I now recommend them to everyone I know!" —Merry
Get a pack of 15 from Amazon for $19.97.
BuzzFeed writer Emma Lord has this and says, "Hello, that is my face above, because I bought into the hype of all the 5-star reviews and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic, or continue applying for longer lashes each time."
Promising review: "Saw this product on TikTok and thought it would be expensive looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5 you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." —Kd
Get it from Amazon for $4.99.
BuzzFeed writer Emma Lord has this and says, "I swear by this to the point where if I can't find it in the morning of a summer run, I just won't go out, LOLOL. My boobs chafe SO BADLY under my sports bra bands, no matter what kind I'm wearing, but putting on a tiny bit of this before I leave works like a charm. Absolutely no more friction and no more going 'OW OW OW' in the shower because my literal boob wounds were stinging."
Promising review: "This was a TikTok buy and it was worth it. Highly recommend it. It does the work. Long lasting and not sticky at all." —EBATL
Get it from Amazon for $8.99+ (available in three sizes and multi-packs).
The reviews used in this post have been edited for length and clarity.
Promising review:I'm a smoker and a heavy coffee drinker. I'm finding that this product will be a lifesaver in terms of what my smile looks like.Promising review: Promising review: I've tried dozens and dozens of cleaners and scrubbed till my arms ached trying to get ahead of the blue and scumminess I saw this stuff on a professional house cleaner's TikTok (sorry, don't remember which one) and thought 'what the heck, might as well give it a try.'NO SCRUBBING AT ALL!!!! This is my new favorite shower cleaner.Promising review:Promising review: It is thick and durable. The plastic collar enables you to hold the cup without squeezing it or burning your hands on the hot walls of the cup.Plus you have the advantage of being able to reheat your drink in the microwave which you can't do with a stainless cup. But if you need something practical that will keep your coffee warm for 30–45 minutes, can be reheated in a microwave, and collapses to the dimensions of a tall hockey puck,this is a good purchase.Promising review:It leaves my hair super hydrated and soft.Promising review:Upon applying it, it feels like a cream, but once it dries, it becomes weightless and matte. I really loved this product because I could barely tell I was wearing anything on my face. Usually, I have a hard time finding products that are genuinely transfer-proof, smudge-proof, and weightless.Promising reviewbest leggings/joggers I have ever owned, and I plan to eventually buy every single color. I love the pockets and jogger style and that they fit like leggings and can be worn to the gym or dressed up with a cute outfit.Promising review: Promising review TikTok and I knew immediately that I needed it. I currently just floss my hair through it so it will hold them and there are a few stray hairs that don’t stick.Promising review I ran out and decided to try this after seeing it on TikTok, and will now stick to this glue if I run out.Promising review:These are amazing!My husband accidentally stepped on the pouch with this on, and it still didn't squeeze out! This is what you want!Promising review:Promising reviewI live in Texas near the Gulf and it’s summer — really humid and really hotThe X straps are easy to adjust and it fits great and is breathable. And it’s super cutePromising review:My 2-year-old loves it, he gets excited every time he pushes the button and sees it spin.Promising review: It made a noticeable difference and made my lips look like I had fillerPromising review:I don’t think I’ve ever seen value like I do this product! Literally use it on EVERYTHING!!I could name a million more uses, but I can ASSURE you this is worth every penny.Thank you, TikTok!Promising review: I went down an Instagram rabbit hole and saw a similar girl show how her frizz was curls. I ordered this!! My mind has been blown!! It is easy to use and air dryPromising review:It always makes me look naturally flushed from being in the sun, even if I've been inside all day.Promising review:So easy to use, takes probably a minute to fully bubble up and clean, and you’re left with a clean sink!Promising reviewPromising review: I was embarrassed about our tubs because the people we bought our house from didn’t caulk or seal them properly and this resulted in mildew buildup. Promising review:put it on before I put on my foundation. Makes a huge differencePromising review:I moved into a new house and wanted to do a deep clean before we got settled in. I saw Oh Yuk recommended by a ton of people on TikTok and decided to give it a try. OMG I wish I took pics of how bad it wasI had no idea what was stuck in the jets, and I feel so much better seeing the water perfectly cleanPromising review:like wine, coffee, soy sauce, makeup, and period blood!I treated it with this, stuck it back in the wash, and BOOM, it's like it never happenedPromising review: It beats all the commercial stain removers, and I’ve tried them all. Promising review:I will admit I bought these from seeing them on TikTok and I needed new clips for my thick hair.The colors are gorgeous and they stay put without hurting my head.Promising review:Promising review: I decided to purchase one and absolutely love it. The fit and style is exactly the samePromising review: I put it to use on both a saucepan I used to make homemade enchilada sauce *and* the casserole dish I baked those enchiladas, which had a ton of caked-on food. It really does work like I say it does! Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively.Promising review: I was skeptical but my kids hate flossing their teeth so thought this might help in between making them floss. They work amazing!Promising review: Putting it on is like giving my eyelashes butterfly wings.Promising reviewI am beyond amazed with how my lashes look after about two coats. For around $5 you couldn’t ask for a better mascara!My boobs chafe SO BADLY under my sports bra bands,Promising review: